Antonio Markovic

Digital Marketer & Writer at Adfreak

Biography

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Author and digital marketer Antonio Markovic

Articles written by Antonio Markovic

Facebook launches link history for users

Facebook's new feature collects link history automatically, but users can opt out of this. The default setting is on and may affect user experience as well as personalized ads.
Search engine optimization types

Different types of SEO

In the sea of the digital world with almost 2 million active websites, SEO is the key to visibility. SEO, or search engine optimization, is a critical marketing strategy that determines how well your website ranks in search results.

Google AI in video advertising

Google's AI for Video Advertising: The Future of Digital Marketing

Google AI takes your video ads to the next level through custom placement on YouTube – including in-stream, in-feed and Shorts – as well as across TV, desktop and mobile, driving results and strengthening your marketing impact.

Performance Max: Learn about Lead-Gen

Clients experienced an explosion in conversions from Performance Max campaigns, but many proved futile. To improve the quality of Google Ads conversion data, clients used strategic methods to filter and validate leads.
What is SEO and why is it important?

Professional SEO Services: Your Path to Higher Rankings

In the digital marketing world, SEO is crucial but often misunderstood. This article aims to demystify SEO and highlight the value of professional SEO services' role in improving business online presence.

Ad Platform Winners and Losers in 2023

Digiday's review clearly shows who succeeded and who struggled in recent digital challenges. Get insider tips and detailed insights in this compact summary.

Why Is Your Google Search Ranking Dropping? Understand the Cause and Solutions

Understand and fix declining search engine rankings. Read about the reasons for ranking loss on Google, from algorithm updates to technical issues and content quality. Explore effective recovery strategies. Click here for more information.

Digital Marketing 2024: Your Guide

In 2024, the advertising world will be redefined through innovation and authenticity with a deepened focus on the consumer experience. Now more than ever, it is important to understand and embrace these trends to stay competitive.

Publishers: A way forward

Explore The New York Times' digital advertising strategy in Google's official digital marketing publication. Learn about their modern and global advertising methods.

AI in Luxury Marketing: Adfreak's Guide

Ilze DuToit of Relevance explores the potential of generative AI in luxury marketing. She examines the opportunities and challenges that new AI technology brings to the industry, in order to identify the luxury strategies of the future.