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    New Ad Formats in Google Demand Gen
    2
    minute reading

    Google is introducing new ad format customizations in Demand Gen campaigns that allow advertisers to place their videos in YouTube's in-stream, in-feed and Shorts and optimize content by placement.

    tracking 2024 and the disappearance of third-party cookies
    5
    minute reading

    We explain the technical and marketing implications of removing third-party cookies, as well as present a plan to prepare for this major change in the industry.

    3
    minute reading

    Google has launched AI-powered visual tools that streamline the production of creative for Demand Gen campaigns, making it easier for marketers to create engaging ads.

    new: Key events replace conversions in GA4
    2
    minute reading

    Google Ads and Analytics present new tools for easier and smoother measurement of your marketing. Discover simplified processes and seamless integration, designed to streamline your ad measurement.

    6
    minute reading

    Search optimization practices and algorithm updates are more complex than ever in a tough competitive environment. Avoid these SEO mistakes and misunderstandings to keep your rankings on top.

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