Antonio Markovic

Digital Marketer & Writer at Adfreak

Biography

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Author and digital marketer Antonio Markovic

Articles written by Antonio Markovic

adfreak answers common questions about AI

Answers to your AI marketing questions from Adfreak

Discover answers from Adfreak to the hottest questions about AI in advertising and sustainable marketing with AI.
google highlights adfreak's demand gen strategy in a case study

Däcklines & Adfreak's strategy is noticed by Google

Read about Google's Consent Mode v2. A crucial update for regular data collection and continued measurable results.
Flexibility for better ad results

Maximize performance with AI-powered search ads

With Google AI, Responsive Search Ads creates optimal combinations of headlines and descriptions for customizable, relevant ads. For improved search advertising performance, we're introducing new changes to how ads interact with elements.
Different ways of how SGE will affect the results of search advertising and other metrics.

How Google's Search Engine Affects PPC Marketing

SGE is changing the landscape of PPC marketing by shifting the focus from classic keyword research to the creation of ad copy and analysis of competitor activities. Prepare for a new era where versatility becomes the key to success.
Google's Consent Mode v2 is a feature or mechanism that enables a company, or website owner, to send a consent signal from the site's cookie banner to Google.

Google Consent Mode V2: The risk of losing core Google Ads functions

Read about Google's Consent Mode v2. A crucial update for regular data collection and continued measurable results.
Conversational AI Commerce, Vertex AI search and streamlined customer solutions for e-tailers

Google launches AI-powered tools for e-tailers

Google unveils new AI tools to streamline the use of chatbots, improve product image generation and offer consumers refined search functionality. The goal is a smoother and more personal online shopping experience.
Google Ads with a low budget. Tips and methods

9 Tips for scaling up Google Ads with a low budget: Lead Gen

Do you want to boost your lead generation with Google Ads? Discover nine powerful strategies that can boost your PPC campaigns and drive tangible growth. Learn how to fine-tune every aspect of your ads for optimal performance.
This is what you should know before your SEO optimization in 2024

Your SEO Strategy Checklist for 2024: Marketing Tips

Prepare for SEO success in 2024: Reflect on and strengthen your business priorities, technical SEO and online visibility. A review of key areas ensures a sharp and effective strategy for the coming year.
Generative AI improves and streamlines healthcare.

3 AI forecasts in healthcare 2024 – Future trends

As 2024 approaches, increased use of generative AI (gen AI) is predicted in healthcare organizations to optimize administrative tasks, prepare for large-scale transformations and explore further opportunities.
What will SEO look like in the future?

This is how AI affects the search functions of the future

Experience AI's transformative impact on search engines and learn how it will change the future of search and shape marketing strategies.