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Tracking & Privacy
Smart strategies: Save big on this month's advertising
Optimize your marketing budget with the best tools and tactics to lower cost per lead and increase ROI. Learn how to effectively track the effectiveness of your PPC campaigns.
Google Consent Mode V2: The risk of losing core Google Ads functions
Read about Google's Consent Mode v2. A crucial update for regular data collection and continued measurable results.
2024's Ultimate Marketing Meter
In CMI's "What's New" series, an old marketing metric is seen resurfacing in new ways for the year 2024. Robert Rose discusses why it's now relevant again and how you can start tracking it.
Contextual Marketing: The Way Forward
Without cookies, agencies focus on first-party data and compliance. Creativity flows when the focus is now on collecting data directly from the user, all in accordance with data protection regulations.
The future of cookies in Chrome: The next step towards phasing out third-party cookies
Chrome is restricting websites from using third-party cookies for 1% of their users, a step in their efforts to limit cross-site tracking.
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![Antonio-Markovic Specialist in digital marketing](https://adfreak.se/wp-content/uploads/2024/03/Namnlos-design-_26_-1.webp)
Antonio Markovic
Digital Marketing Engineer
010-641 24 14
antonio@adfreak.se