{"id":21542,"date":"2024-06-04T10:56:04","date_gmt":"2024-06-04T08:56:04","guid":{"rendered":"https:\/\/adfreak.se\/?p=21542"},"modified":"2024-06-04T11:49:27","modified_gmt":"2024-06-04T09:49:27","slug":"savings-in-2024-and-the-future-3","status":"publish","type":"post","link":"https:\/\/adfreak.se\/en\/digitala-nyheter\/soka-i-gemini-eran-4-trender-drivna-av-generativ-ai\/","title":{"rendered":"Searching in the Gemini era: 4 trends driven by generative AI"},"content":{"rendered":"
\n

Our industry is in a rapidly developing phase. There have been other "game changers", but this may be the most transformative yet. We are of course talking about the new era of AI.<\/p>\n

I talk about this AI transformation every day with entrepreneurs all over Sweden. A few years ago, the conversations were about what AI is and how it works. Now they're about how to use AI as quickly as possible\u2014to increase productivity, to help marketers find valuable customers, and to drive more profitability.<\/p>\n

Larry Page once said, \u201cThe perfect search engine should give you the exact answer to what you're looking for.\u201d That's what Google has focused on since its inception.<\/p>\n <\/section>\n\n\n\n

<\/div>\n\n\n\n
\n

Trend 1: The "Exactly-what-I-want" search<\/h2>\n

With generative AI, it's now easier to find exactly what you're looking for, no matter how specific it is. Over the past six months, the volume of searches containing five or more words increased 1.5 times faster than shorter searches compared to the same period last year.<\/p>\n

In the past, you might have searched for \u201cstorm kitchen,\u201d compared prices and read reviews. Now you can search for "gas-powered storm kitchen for ultralight hikes". When the searches become more well-defined, Google can also more easily understand what the intention behind it is and help businesses appear in even more relevant searches<\/p>\n <\/section>\n\n\n\n

\n

Trend 2: Complex searches become simple<\/h2>\n

Google can now handle more complex queries and help with planning searches that typically involve many steps. For example: "What are good options for a day out in Stockholm with the children?" Recommend some ice cream shops near each option.\u201d<\/p>\n

In the past, this would have involved multiple searches and trying to piece together all the information yourself. Now, with Gemini, this only takes seconds. And because it benefits from real-time information and expertise from around the web, the results \u2013 including ratings, reviews and opening hours \u2013 will be current and relevant.<\/p>\n <\/section>\n\n\n\n

\n

Trend 3: Search beyond words<\/h2>\n

Sometimes it is easier and faster to use images you are looking for. 82 percent of consumers say they would find it helpful if AI allowed them to search for things that are hard to describe.<\/p>\n

There are 12 billion visual searches made every month using Google Lens. Soon you'll also be able to search by video \u2013 thanks to Google's latest advances in video understanding \u2013 so you can really search anything you can see.<\/p>\n

With innovations like Circle to Search, you can search anything on your screen with just a highlight and a tap. This allows users to easily get the information they need from their screens.<\/p>\n <\/section>\n\n\n

\n
\n\nContact Us<\/a>\n\n<\/div>\n<\/div>\n\n\n
<\/div>\n\n\n\n
\n

Trend 4: Search beyond answers<\/h2>\n

Sometimes people aren't looking for quick answers; they want to explore, discover and be inspired. Consumers turn to Google to explore options. For example, the search interest for \u201cdecorating ideas,\u201d \u201cbest food recipes\u201d and \u201cindoor activities for rainy days\u201d have seen incredible increases in search volumes year after year.<\/p>\n

When people use Google search to get ideas, they get more than one AI-generated answer. They get an entire AI-structured page of inspiration, custom-built for them and their question.<\/p>\n

Someone visiting Malm\u00f6, Sk\u00e5ne, can start with a broad, open search such as "fun places to eat in Malm\u00f6". Now they get an organized search page with different options that help them discover more and gain new perspectives. They can read or watch reviews about what customers have to say. Or explore ideas \u2013 like \u201csunset view spots\u201d or \u201cseafood plateau\u201d \u2013 that they might never have thought of on their own.<\/p>\n

Your ads will be an essential part of the new search experience \u2013 with even more ways for your business to be discovered.<\/p>\n

But you can't talk about discovery without talking about YouTube. YouTube is a rapidly growing video platform in Sweden and is expected to become even more popular. For the creators at the heart of YouTube, generative AI is the next playground. It will help businesses and people to express their creativity to a whole different extent.<\/p>\n <\/section>\n\n\n\n

\n

Google Search evolves, and so do the ads. Ads are more helpful than ever and are appearing in more places \u2013 be it Google Lens or Circle to Search.<\/p>\n

We now have a suite of generative AI tools to choose from to help us plan, organize, produce and generate: Imagen 3, Google's most powerful text-to-image model yet; Music AI Sandbox, a playground for musical innovation; and Veo, a cutting-edge video generation model. Veo will be launched soon YouTube Shorts<\/a>, opening up a whole new world of creative possibilities for businesses and content creators.<\/p>\n

Just imagine: every content creator with AI in their pocket. That means more creators, more content that attracts more viewers which in turn leads to greater reach, engagement and ROI for businesses.<\/p>\n <\/section>","protected":false},"excerpt":{"rendered":"

The new AI era, powered by Google's Gemini model, is revolutionizing search. Users can now get accurate, complex and visual search results faster. Generative AI broadens the search experience, helps creators and improves ads, creating new business opportunities and engagement on platforms like Google and YouTube.<\/p>","protected":false},"author":5,"featured_media":21544,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[51,50,44],"tags":[49],"class_list":["post-21542","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ai","category-digitala-nyheter","category-seo","tag-nyheter"],"acf":[],"yoast_head":"\nS\u00f6ka i Gemini-eran: 4 trender drivna av generativ AI<\/title>\n<meta name=\"description\" content=\"Den nya AI-era, driven av Googles Gemini-modell, revolutionerar s\u00f6kandet. L\u00e4s om 4 trender hur generativ AI p\u00e5verkar s\u00f6kningar p\u00e5 Google!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/adfreak.se\/en\/digital-news\/savings-in-2024-and-the-future-3\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Adfreak - Digital annonsbyr\u00e5 | Digitala nyheter | S\u00f6ka i Gemini-eran: 4 trender drivna av generativ AI\" \/>\n<meta property=\"og:description\" content=\"Den nya AI-era, driven av Googles Gemini-modell, revolutionerar s\u00f6kandet. L\u00e4s om 4 trender hur generativ AI p\u00e5verkar s\u00f6kningar p\u00e5 Google!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/adfreak.se\/en\/digital-news\/savings-in-2024-and-the-future-3\/\" \/>\n<meta property=\"og:site_name\" content=\"Adfreak - Digital annonsbyr\u00e5\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/adfreak.se\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/adfreak.se\" \/>\n<meta property=\"article:published_time\" content=\"2024-06-04T08:56:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-06-04T09:49:27+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/adfreak.se\/wp-content\/uploads\/2024\/06\/generativ-ai-i-google-search-01.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1710\" \/>\n\t<meta property=\"og:image:height\" content=\"1000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Antonio Markovic\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@AdfreakSwe\" \/>\n<meta name=\"twitter:site\" content=\"@AdfreakSwe\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Antonio Markovic\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/adfreak.se\\\/digitala-nyheter\\\/soka-i-gemini-eran-4-trender-drivna-av-generativ-ai\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/adfreak.se\\\/digitala-nyheter\\\/soka-i-gemini-eran-4-trender-drivna-av-generativ-ai\\\/\"},\"author\":{\"name\":\"Antonio Markovic\",\"@id\":\"https:\\\/\\\/adfreak.se\\\/#\\\/schema\\\/person\\\/957f17bb12672e6b4ba3d20fab0654cf\"},\"headline\":\"S\u00f6ka i Gemini-eran: 4 trender drivna av generativ AI\",\"datePublished\":\"2024-06-04T08:56:04+00:00\",\"dateModified\":\"2024-06-04T09:49:27+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/adfreak.se\\\/digitala-nyheter\\\/soka-i-gemini-eran-4-trender-drivna-av-generativ-ai\\\/\"},\"wordCount\":931,\"publisher\":{\"@id\":\"https:\\\/\\\/adfreak.se\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/adfreak.se\\\/digitala-nyheter\\\/soka-i-gemini-eran-4-trender-drivna-av-generativ-ai\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/adfreak.se\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/generativ-ai-i-google-search-01.webp\",\"keywords\":[\"Nyheter\"],\"articleSection\":[\"AI\",\"Digitala nyheter\",\"SEO\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/adfreak.se\\\/digitala-nyheter\\\/soka-i-gemini-eran-4-trender-drivna-av-generativ-ai\\\/\",\"url\":\"https:\\\/\\\/adfreak.se\\\/digitala-nyheter\\\/soka-i-gemini-eran-4-trender-drivna-av-generativ-ai\\\/\",\"name\":\"S\u00f6ka i Gemini-eran: 4 trender drivna av generativ AI\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/adfreak.se\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/adfreak.se\\\/digitala-nyheter\\\/soka-i-gemini-eran-4-trender-drivna-av-generativ-ai\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/adfreak.se\\\/digitala-nyheter\\\/soka-i-gemini-eran-4-trender-drivna-av-generativ-ai\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/adfreak.se\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/generativ-ai-i-google-search-01.webp\",\"datePublished\":\"2024-06-04T08:56:04+00:00\",\"dateModified\":\"2024-06-04T09:49:27+00:00\",\"description\":\"Den nya AI-era, driven av Googles Gemini-modell, revolutionerar s\u00f6kandet. L\u00e4s om 4 trender hur generativ AI p\u00e5verkar s\u00f6kningar p\u00e5 Google!\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/adfreak.se\\\/digitala-nyheter\\\/soka-i-gemini-eran-4-trender-drivna-av-generativ-ai\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/adfreak.se\\\/digitala-nyheter\\\/soka-i-gemini-eran-4-trender-drivna-av-generativ-ai\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/adfreak.se\\\/digitala-nyheter\\\/soka-i-gemini-eran-4-trender-drivna-av-generativ-ai\\\/#primaryimage\",\"url\":\"https:\\\/\\\/adfreak.se\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/generativ-ai-i-google-search-01.webp\",\"contentUrl\":\"https:\\\/\\\/adfreak.se\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/generativ-ai-i-google-search-01.webp\",\"width\":1710,\"height\":1000,\"caption\":\"hur p\u00e5verkar gemeni och generativ AI google s\u00f6k?\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/adfreak.se\\\/digitala-nyheter\\\/soka-i-gemini-eran-4-trender-drivna-av-generativ-ai\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Hem\",\"item\":\"https:\\\/\\\/adfreak.se\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Digitala nyheter\",\"item\":\"https:\\\/\\\/adfreak.se\\\/en\\\/blog\\\/digital-news\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"S\u00f6ka i Gemini-eran: 4 trender drivna av generativ AI\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/adfreak.se\\\/#website\",\"url\":\"https:\\\/\\\/adfreak.se\\\/\",\"name\":\"Adfreak - Digital marknadsf\u00f6ringsbyr\u00e5\",\"description\":\"Be creative in a data-driven world\",\"publisher\":{\"@id\":\"https:\\\/\\\/adfreak.se\\\/#organization\"},\"alternateName\":\"Adfreak Google Ads byr\u00e5, s\u00f6kmotorskonsult\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/adfreak.se\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/adfreak.se\\\/#organization\",\"name\":\"Adfreak AB\",\"alternateName\":\"Adfreak AB\",\"url\":\"https:\\\/\\\/adfreak.se\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/adfreak.se\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/adfreak.se\\\/wp-content\\\/uploads\\\/2024\\\/02\\\/icon215x215.png\",\"contentUrl\":\"https:\\\/\\\/adfreak.se\\\/wp-content\\\/uploads\\\/2024\\\/02\\\/icon215x215.png\",\"width\":512,\"height\":512,\"caption\":\"Adfreak AB\"},\"image\":{\"@id\":\"https:\\\/\\\/adfreak.se\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/adfreak.se\",\"https:\\\/\\\/x.com\\\/AdfreakSwe\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/89661020\\\/\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UC4r-bcl-MdaUJ5VetvAFcoA\"],\"description\":\"Adfreak \u00e4r en digital marknadsf\u00f6ringsingenj\u00f6rer som arbetar med kreativ och teknisk kommunikation p\u00e5 de digitala annonsplattformarna. Adfreak erbjuder kompletta avancerad webbplatssp\u00e5rning med fokus p\u00e5 integritet och dataskydd. Till oss kommer de som beh\u00f6ver hj\u00e4lp med allt fr\u00e5n Google Ads till fullskaliga tillv\u00e4xtstrategier. Vi \u00e4r specialister p\u00e5 digital marknadsf\u00f6ring och kan erbjuda professionell hj\u00e4lp f\u00f6r den som vill skala upp sitt f\u00f6retag.\",\"email\":\"antonio@adfreak.se\",\"telephone\":\"010-641 24 14\",\"legalName\":\"Adfreak AB\",\"foundingDate\":\"2023-03-01\",\"vatID\":\"SE559423167101\",\"taxID\":\"SE559423167101\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"minValue\":\"1\",\"maxValue\":\"10\"},\"publishingPrinciples\":\"https:\\\/\\\/adfreak.se\\\/cookiepolicy\\\/\",\"actionableFeedbackPolicy\":\"https:\\\/\\\/adfreak.se\\\/cookiepolicy\\\/\",\"ethicsPolicy\":\"https:\\\/\\\/adfreak.se\\\/cookiepolicy\\\/\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/adfreak.se\\\/#\\\/schema\\\/person\\\/957f17bb12672e6b4ba3d20fab0654cf\",\"name\":\"Antonio Markovic\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/b9493f0c2c638d07c481feecd21b31c434d0fca1b801094d47a7f0d6adae707b?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/b9493f0c2c638d07c481feecd21b31c434d0fca1b801094d47a7f0d6adae707b?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/b9493f0c2c638d07c481feecd21b31c434d0fca1b801094d47a7f0d6adae707b?s=96&d=mm&r=g\",\"caption\":\"Antonio Markovic\"},\"description\":\"Med \u00f6ver ett decennium av erfarenhet inom digital marknadsf\u00f6ring har Antonio Markovic etablerat sig som en strategisk marknadsf\u00f6rare och grundare av Adfreak, en digital byr\u00e5 som hj\u00e4lper f\u00f6retag att v\u00e4xa online. Antonio \u00e4r specialiserad inom SEM, Paid Social och webbanalys och drivs av att f\u00e5 f\u00f6retag att v\u00e4xa h\u00e5llbart online. Med en passion f\u00f6r att st\u00e4ndigt ligga i framkant av den digitala utvecklingen, hittar Antonio p\u00e5 kreativa och innovativa l\u00f6sningar f\u00f6r varje utmaning. Han \u00e4r ocks\u00e5 en uppskattad f\u00f6rfattare och r\u00e5dgivare som g\u00e4rna delar med sig av sina insikter. N\u00e4r Antonio inte bygger n\u00e4sta stora digitala projekt, hittar du honom ofta p\u00e5 tr\u00e4ningspass eller njutandes av musik \u2013 g\u00e4rna till energifyllda house-beats. Alltid redo f\u00f6r nya utmaningar, b\u00e5de i yrkeslivet och p\u00e5 fritiden, \u00e4r han din r\u00e4tta partner f\u00f6r att ta ditt f\u00f6retags digitala n\u00e4rvaro till n\u00e4sta niv\u00e5.\",\"sameAs\":[\"https:\\\/\\\/adfreak.se\\\/\",\"https:\\\/\\\/www.facebook.com\\\/adfreak.se\",\"https:\\\/\\\/www.instagram.com\\\/adfreak.se\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/antonio-markovic-794ab664\\\/\",\"https:\\\/\\\/www.youtube.com\\\/@Adfreak-marketing\"],\"honorificPrefix\":\"Mr\",\"honorificSuffix\":\"CEO\",\"birthDate\":\"1985-01-23\",\"gender\":\"man\",\"knowsAbout\":[\"Paid Search\",\"Paid Social\",\"SEO\",\"Webbanalys\"],\"knowsLanguage\":[\"Svenska\",\"Engelska\",\"Kroatiska\"],\"jobTitle\":\"Grundare av Adfreak & Digital Marketing Engineer\",\"worksFor\":\"Adfreak AB\",\"url\":\"https:\\\/\\\/adfreak.se\\\/en\\\/author\\\/antonio-markovic\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Searching in the Gemini era: 4 trends driven by generative AI","description":"The new era of AI, powered by Google's Gemini model, is revolutionizing search. Read about 4 trends how generative AI affects searches on Google!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/adfreak.se\/en\/digital-news\/savings-in-2024-and-the-future-3\/","og_locale":"en_US","og_type":"article","og_title":"Adfreak - Digital annonsbyr\u00e5 | Digitala nyheter | S\u00f6ka i Gemini-eran: 4 trender drivna av generativ AI","og_description":"Den nya AI-era, driven av Googles Gemini-modell, revolutionerar s\u00f6kandet. L\u00e4s om 4 trender hur generativ AI p\u00e5verkar s\u00f6kningar p\u00e5 Google!","og_url":"https:\/\/adfreak.se\/en\/digital-news\/savings-in-2024-and-the-future-3\/","og_site_name":"Adfreak - Digital annonsbyr\u00e5","article_publisher":"https:\/\/www.facebook.com\/adfreak.se","article_author":"https:\/\/www.facebook.com\/adfreak.se","article_published_time":"2024-06-04T08:56:04+00:00","article_modified_time":"2024-06-04T09:49:27+00:00","og_image":[{"width":1710,"height":1000,"url":"https:\/\/adfreak.se\/wp-content\/uploads\/2024\/06\/generativ-ai-i-google-search-01.webp","type":"image\/webp"}],"author":"Antonio Markovic","twitter_card":"summary_large_image","twitter_creator":"@AdfreakSwe","twitter_site":"@AdfreakSwe","twitter_misc":{"Written by":"Antonio Markovic","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/adfreak.se\/digitala-nyheter\/soka-i-gemini-eran-4-trender-drivna-av-generativ-ai\/#article","isPartOf":{"@id":"https:\/\/adfreak.se\/digitala-nyheter\/soka-i-gemini-eran-4-trender-drivna-av-generativ-ai\/"},"author":{"name":"Antonio Markovic","@id":"https:\/\/adfreak.se\/#\/schema\/person\/957f17bb12672e6b4ba3d20fab0654cf"},"headline":"S\u00f6ka i Gemini-eran: 4 trender drivna av generativ AI","datePublished":"2024-06-04T08:56:04+00:00","dateModified":"2024-06-04T09:49:27+00:00","mainEntityOfPage":{"@id":"https:\/\/adfreak.se\/digitala-nyheter\/soka-i-gemini-eran-4-trender-drivna-av-generativ-ai\/"},"wordCount":931,"publisher":{"@id":"https:\/\/adfreak.se\/#organization"},"image":{"@id":"https:\/\/adfreak.se\/digitala-nyheter\/soka-i-gemini-eran-4-trender-drivna-av-generativ-ai\/#primaryimage"},"thumbnailUrl":"https:\/\/adfreak.se\/wp-content\/uploads\/2024\/06\/generativ-ai-i-google-search-01.webp","keywords":["Nyheter"],"articleSection":["AI","Digitala nyheter","SEO"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/adfreak.se\/digitala-nyheter\/soka-i-gemini-eran-4-trender-drivna-av-generativ-ai\/","url":"https:\/\/adfreak.se\/digitala-nyheter\/soka-i-gemini-eran-4-trender-drivna-av-generativ-ai\/","name":"Searching in the Gemini era: 4 trends driven by generative AI","isPartOf":{"@id":"https:\/\/adfreak.se\/#website"},"primaryImageOfPage":{"@id":"https:\/\/adfreak.se\/digitala-nyheter\/soka-i-gemini-eran-4-trender-drivna-av-generativ-ai\/#primaryimage"},"image":{"@id":"https:\/\/adfreak.se\/digitala-nyheter\/soka-i-gemini-eran-4-trender-drivna-av-generativ-ai\/#primaryimage"},"thumbnailUrl":"https:\/\/adfreak.se\/wp-content\/uploads\/2024\/06\/generativ-ai-i-google-search-01.webp","datePublished":"2024-06-04T08:56:04+00:00","dateModified":"2024-06-04T09:49:27+00:00","description":"The new era of AI, powered by Google's Gemini model, is revolutionizing search. Read about 4 trends how generative AI affects searches on Google!","breadcrumb":{"@id":"https:\/\/adfreak.se\/digitala-nyheter\/soka-i-gemini-eran-4-trender-drivna-av-generativ-ai\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/adfreak.se\/digitala-nyheter\/soka-i-gemini-eran-4-trender-drivna-av-generativ-ai\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/adfreak.se\/digitala-nyheter\/soka-i-gemini-eran-4-trender-drivna-av-generativ-ai\/#primaryimage","url":"https:\/\/adfreak.se\/wp-content\/uploads\/2024\/06\/generativ-ai-i-google-search-01.webp","contentUrl":"https:\/\/adfreak.se\/wp-content\/uploads\/2024\/06\/generativ-ai-i-google-search-01.webp","width":1710,"height":1000,"caption":"hur p\u00e5verkar gemeni och generativ AI google s\u00f6k?"},{"@type":"BreadcrumbList","@id":"https:\/\/adfreak.se\/digitala-nyheter\/soka-i-gemini-eran-4-trender-drivna-av-generativ-ai\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Hem","item":"https:\/\/adfreak.se\/"},{"@type":"ListItem","position":2,"name":"Digitala nyheter","item":"https:\/\/adfreak.se\/en\/blog\/digital-news\/"},{"@type":"ListItem","position":3,"name":"S\u00f6ka i Gemini-eran: 4 trender drivna av generativ AI"}]},{"@type":"WebSite","@id":"https:\/\/adfreak.se\/#website","url":"https:\/\/adfreak.se\/","name":"Adfreak - Digital Marketing Agency","description":"Be creative in a data-driven world","publisher":{"@id":"https:\/\/adfreak.se\/#organization"},"alternateName":"Adfreak Google Ads byr\u00e5, s\u00f6kmotorskonsult","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/adfreak.se\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/adfreak.se\/#organization","name":"Adfreak AB","alternateName":"Adfreak AB","url":"https:\/\/adfreak.se\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/adfreak.se\/#\/schema\/logo\/image\/","url":"https:\/\/adfreak.se\/wp-content\/uploads\/2024\/02\/icon215x215.png","contentUrl":"https:\/\/adfreak.se\/wp-content\/uploads\/2024\/02\/icon215x215.png","width":512,"height":512,"caption":"Adfreak AB"},"image":{"@id":"https:\/\/adfreak.se\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/adfreak.se","https:\/\/x.com\/AdfreakSwe","https:\/\/www.linkedin.com\/company\/89661020\/","https:\/\/www.youtube.com\/channel\/UC4r-bcl-MdaUJ5VetvAFcoA"],"description":"Adfreak is a digital marketing engineer who works with creative and technical communication on the digital advertising platforms. Adfreak offers complete advanced website tracking with a focus on privacy and data protection. Those who need help with everything from Google Ads to full-scale growth strategies come to us. We are specialists in digital marketing and can offer professional help for those who want to scale up their business.","email":"antonio@adfreak.se","telephone":"010-641 24 14","legalName":"Adfreak AB","foundingDate":"2023-03-01","vatID":"SE559423167101","taxID":"SE559423167101","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"1","maxValue":"10"},"publishingPrinciples":"https:\/\/adfreak.se\/cookiepolicy\/","actionableFeedbackPolicy":"https:\/\/adfreak.se\/cookiepolicy\/","ethicsPolicy":"https:\/\/adfreak.se\/cookiepolicy\/"},{"@type":"Person","@id":"https:\/\/adfreak.se\/#\/schema\/person\/957f17bb12672e6b4ba3d20fab0654cf","name":"Antonio Markovic","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/b9493f0c2c638d07c481feecd21b31c434d0fca1b801094d47a7f0d6adae707b?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/b9493f0c2c638d07c481feecd21b31c434d0fca1b801094d47a7f0d6adae707b?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/b9493f0c2c638d07c481feecd21b31c434d0fca1b801094d47a7f0d6adae707b?s=96&d=mm&r=g","caption":"Antonio Markovic"},"description":"With over a decade of experience in digital marketing, Antonio Markovic has established himself as a strategic marketer and founder of Adfreak, a digital agency that helps businesses grow online. Antonio specializes in SEM, Paid Social and web analytics and is driven by making businesses grow sustainably online. With a passion for constantly being at the forefront of digital developments, Antonio comes up with creative and innovative solutions for every challenge. He is also a valued author and advisor who is happy to share his insights. When Antonio isn't building the next big digital project, you can often find him working out or enjoying music - preferably to energetic house beats. Always ready for new challenges, both in his professional life and in his free time, he is your right partner to take your company's digital presence to the next level.","sameAs":["https:\/\/adfreak.se\/","https:\/\/www.facebook.com\/adfreak.se","https:\/\/www.instagram.com\/adfreak.se\/","https:\/\/www.linkedin.com\/in\/antonio-markovic-794ab664\/","https:\/\/www.youtube.com\/@Adfreak-marketing"],"honorificPrefix":"Mr","honorificSuffix":"CEO","birthDate":"1985-01-23","gender":"man","knowsAbout":["Paid Search","Paid Social","SEO","Webbanalys"],"knowsLanguage":["Svenska","Engelska","Kroatiska"],"jobTitle":"Grundare av Adfreak & Digital Marketing Engineer","worksFor":"Adfreak AB","url":"https:\/\/adfreak.se\/en\/author\/antonio-markovic\/"}]}},"_links":{"self":[{"href":"https:\/\/adfreak.se\/en\/wp-json\/wp\/v2\/posts\/21542","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/adfreak.se\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/adfreak.se\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/adfreak.se\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/adfreak.se\/en\/wp-json\/wp\/v2\/comments?post=21542"}],"version-history":[{"count":17,"href":"https:\/\/adfreak.se\/en\/wp-json\/wp\/v2\/posts\/21542\/revisions"}],"predecessor-version":[{"id":21572,"href":"https:\/\/adfreak.se\/en\/wp-json\/wp\/v2\/posts\/21542\/revisions\/21572"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/adfreak.se\/en\/wp-json\/wp\/v2\/media\/21544"}],"wp:attachment":[{"href":"https:\/\/adfreak.se\/en\/wp-json\/wp\/v2\/media?parent=21542"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/adfreak.se\/en\/wp-json\/wp\/v2\/categories?post=21542"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/adfreak.se\/en\/wp-json\/wp\/v2\/tags?post=21542"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}